Most Websites Are Failing Optimization 101. Is Yours? [New Data]

Chances are, your website’s performance is high on your list of priorities. It’s an asset that works around the clock to draw in visitor, convert them, and help you hit your goals, after all. 

But have you ever stopped to wonder how your website stacks up when it comes to performance, mobile optimization, SEO, or security?

Thanks to HubSpot Research’s latest report, Does Your Website Make the Grade? Chances Are, It’s Barely Passingyou can generate a better understanding of whether or not your website is making the grade, keeping pace with the average, or trailing far behind. 

In this report, we analyzed over 26,000 websites using our Website Grader tool, and the results … well, they’re nothing to write home about. In fact, websites today scored just 60 points out of 100 for the key factors that determine website success. Take a look for yourself:


For more insights, check out (and share) some of these noteworthy takeaways for our research:

  • The average load time for the reviewed websites was 3.9 seconds. [twitter-logoTweet This]
  • Only 77% of the reviewed websites had page titles, 61% had heading tags, and just 42% had meta descriptions. [twitter-logoTweet This]
  • The website review process revealed that only 1 in 5 websites have SSL. [twitter-logoTweet This]

See the detailed breakdown of our website benchmark data and how to improve your website by downloading Does Your Website Make the Grade? Chances Are, It’s Barely Passing and then find out what grade your site gets here.

free website performance benchmark report

Article first found on (Mimi An)

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